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Zhangjiagang's 'leaf-watching economy' thrives

LMS
chinadaily.com.cn|December 2, 2024

As temperatures drop, Zhangjiagang's scenic areas are welcoming the vibrant "Red Leaf Season". Visitors can now enjoy not only stunning natural views, but also a variety of unique cultural and tourism experiences. Leaf-watching has become a major part of cultural-tourism integration efforts in the city.  

At Xiangshan Mountain, a renowned destination for autumn foliage, it is currently peak viewing season, which will continue until Dec 20. The mountain features a rich tapestry of colorful trees, including maples, Chinese tallow trees, and sweet gum trees, displaying shades of pale yellow, golden yellow, light red, and pink. The landscape resembles a vibrant oil painting, beckoning to visitors to step inside. 

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It is currently peak viewing season at Zhangjiagang's Xiangshan Mountain. [Photo/WeChat account: zhangjiagangfabu365]

The scenic area has seamlessly combined popular shops with key leaf-watching spots to create new opportunities for consumption, enhancing its cultural tourism offerings. This year, a series of engaging activities have been introduced, including red leaf painting, lacquer fan workshops, photography competition, and tea brewing around a warm stove, providing visitors with creative ways to enjoy the season. 

Since Nov 15, the scenic area has welcomed approximately 15,000 visitors, and that number is expected to reach nearly 20,000 by the end of "Red Leaf Season".  

In addition, Zhangjiagang's Shuangshan Island offers a novel leaf-watching experience with helicopter tours.

"Our route mainly circles the island, providing breathtaking views of lighthouses, the Yangtze River, and redwoods. It’s very popular among visitors, with 20 to 30 people participating on days with good weather," said Wang Hongyue, the owner of Jingbowan Starry Sky Campsite. 

Camping has also become a favorite activity on the island during this time of year. "On weekends and holidays, our camping sites are almost fully booked," Wang added.