A vegetable greenhouse in Xigang village, Jinfeng town, Zhangjiagang. [Photo/zjgonline.com.cn]
Party members in Xigang village, Jinfeng town in Zhangjiagang, Suzhou, East China's Jiangsu province have figured out multiple ways to boost sales of local agricultural products.
Due to the disruption in transportation and labor shortage amid the COVID-19 outbreak, farmers were facing difficulty in selling the vegetables and fruits from the village's 1,200-mu (80-hectare) greenhouses.
To address this problem, members of the Party branch in the village have advertised products on social media platforms such as WeChat and Douyin, communicated with potential purchasers like farm produce wholesale markets, supermarkets, and corporate cafeterias, as well as helped pack goods and deliver them to customers.
To date, the Party members have helped over 50 farmers sell about 50 metric tons of vegetables and 3.5 tons of strawberries, reducing their losses by 250,000 yuan ($38,124.98). Xu Xianghong, one of the Party members, sold more than 80 kilograms of vegetables and fruits within three hours on WeChat.
Xu Tianming, head of the village's Party branch, said local farmers can now sell five tons of vegetables every day.