The livestreaming e-commerce industry in Taicang, Suzhou, Jiangsu province, experienced rapid development in 2023, with its sales seeing a 20 percent growth compared to the previous year.

The city's online sales are estimated to reach 21.94 billion yuan ($3.05 billion) in 2023, an increase of 18.6 percent year-on-year.

Local businesses played a crucial role in driving this surge in the livestreaming e-commerce industry. Among them is the Taicang Aiku Livestream E-Commerce Industrial Park, which is dedicated to incubating firms specializing in livestreaming e-commerce, training talents and providing third-party services for the field.

The industrial park was recently listed as a provincial-level livestreaming e-commerce park for 2023, according to the Suzhou Bureau of Commerce.

In addition, Suzhou Koushuiwa Food Co Ltd in Taicang was selected as a provincial-level demonstration enterprise for e-commerce for the period from 2024 to 2025.

The city has also actively organized related events to support the livestreaming e-commerce industry.

Last year, Taicang held the 2023 Yangtze River Delta Livestreaming E-commerce Product Selection Promotion Event, which facilitated connection between e-commerce platforms with local agricultural enterprises.

In the same year, the 2023 Taicang Livestreaming Contest was held in the city, aiming to discover more talents in this sector.

The 2023 Yangtze River Delta Livestreaming E-commerce Product Selection Promotion Event is held in Taicang. [Photo/WeChat account: tcfbgw]