Binhu district, Wuxi in East China's Jiangsu province has taken solid measures to leverage its rich cultural resources to strengthen its soft power.
The district has been continuously implementing high-quality projects such as "Hundred Homes, Hundred Courtyards" and "Hundred Craftsmen, Thousand Products." It has also been making solid progress in key projects such as the Taihu Botanical Garden and the Ancient Helyu City Museum. The Rong Yiren Memorial Hall and Jiang Family's Old Residence have been upgraded as well, and Binhu is currently home to a total of 6,825 cultural enterprises.
This year, Binhu district has focused on its abundance of resources, deepening the integration of agriculture, culture and tourism.
Nianhuawan, a town located on Lingshan Mountain in Wuxi, was the first to embrace the digital development trend in cultural tourism. It uses cultural tourism as a platform to promote the rapid development of homestays, country manors, and more, and continuously supports the integration of urban and rural development and the upgrading of rural industries.
In November, the "Creative Cultural Tourism Empowers High-Quality Urban Development" project from Nianhuawan was selected as one of the top 100 "typical cultural economy cases in the Yangtze River Delta."
Binhu has established a policy system to support the cultural industry, providing practical policy dividends to support the development of cultural enterprises.
This year is the second year of Wuxi's three-year action plan for the "Hundred Homes, Hundred Courtyards" project. Binhu has actively responded to the call by restoring cultural heritage sites such as the former residence of Xu Mengying and Jiang Family's Old Residence, accelerating the transformation and development of the Rongxiang historical and cultural street, and renovating and upgrading exhibition venues such as the Rong Yiren Memorial Hall and the Helyu City Museum.
Various cultural attractions are intertwined in the streets and lanes of Binhu, allowing people to appreciate them at any time.
Behind all the vibrant scenes is Binhu's constant innovation in the use of cultural resources. This year, Binhu has integrated its cultural, commercial, and tourism resources to create a high-quality consumption aggregation district.
During the summer consumption season, it launched a series of shopping activities to stimulate the consumption market in various fields, boosting summer consumption and improving the lives of consumers.
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